Stewart Scott-Curran Explains How Sprite Markets to Two Very Different Demographics

Stewart Scott-Curran wears more than one hat—he’s an art director, graphic designer, and illustrator. Currently he’s he art director at CNN digital, and he hosts Creative Mornings in San Francisco, where creatives of all walks of life share their experiences with a group of like-minded individuals looking for inspiration and the motivation to take the next step in their careers.

Curran values his deep connection to the creative community and how important that is to the development of designers, writers, and artists, which is why he facilitates Creative Mornings. He also regularly speaks at creative conferences, and here on CreativeLive, he is teaching a class on drawing in Illustrator.

Here, he talks to us about the Sprite campaign he developed while he was an in-house design manager at Coca-Cola in Atlanta. Read rest of article here.