When Past Meets Present the Future is Brighter

Dream the Impossible Dream: Craig Welsh Restores a Masterpiece

A Nearly Forgotten Font, Euclid, Is Resurrected Through a
Nearly Lost Art Form: Wood Type.

Though Alvin Lustig left this earth more than 60 years ago, his modern design influence has left an indelible mark in design history. It’s hard to believe that he died so young, at age 40—when most of us are hitting our career stride—considering his output and influence in mid-century modern design. Thankfully, his widow, Elaine Lustig Cohen, carried on his legacy and has ensured his works would never be forgotten.

In 2010, the book Born Modern, written by Steven Heller and Lustig-Cohen, was published. It encompasses Lustig’s design accomplishments and details his theories on design. It also talked about his influences in typography, which sparked an idea for designer Craig Welsh of Go Welsh, based in Lancaster, Pa. He wanted to revive a font originally designed by Lustig in 1930, called Euclid, and turn it into a woodtype font family. Welsh, who holds degrees in architecture and graphic design, is an avid student of design history, typography, and poster design. His work has been published on both sides of the Atlantic and he has won recognition at every major design show and publication. Read the rest here.

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Windy Chien on Pricing and Selling Handmade Goods

Artist and maker Windy Chien has never been one to follow a typical life path. She happily admits that she’s probably had three or four lives before going out on her own to start her handmade business, where she’s best known for her eclectic, hand-carved wooden spoons.

She spent 14 years running and owning San Francisco’s oldest record shop, Aquarius Records, where she only sold music she loved — from Norwegian black metal to Brazilian Tropicalia, Ethiopian jazz to Jamaican rock steady, and noise, indie, punk, krautrock and more.

Then, she spent eight years with iTunes and Apple’s App Store, picking the best songs for iTunes’ mixtape series and the best apps to be featured on the front page of the App Store. “The thread that ties those careers together is that I was evangelizing and presenting the artists I love to the world. And that was great for my 20s and 30s, but when I hit my late 40s, it wasn’t satisfying anymore. I realized I was spending my days sitting at a desk and looking at great work roll across my computer screen,” Chien explains. “I decided it was time to nurture my own creativity. I spent so many years promoting other artists, musicians, and creatives, I like to think I’ve earned my ‘me’ time.” Read the rest here.

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