Roxy Prima On Going Out On Her Own

Roxy Prima will be one of three instructors teaching “The Business of HandLettering,” for Modern Thrive next month. Here she tells us how she got started as a one-woman design/lettering/illustration shop, and how she keeps busy and promotes her work.

I started my business after a long time of being unsatisfied working full-time as a graphic designer in the media industry. I had always craved the freedom of working for myself, but it took me a long time before I felt like I could really take that leap. Once I decided that my goal would be to work for myself, I started taking on as many freelance projects as possible, while still working a full-time job. I would get up early to work before I went to my job, and after my eight hours, I would work well into the night and on weekends. Essentially I was working two full time jobs! It wasn’t easy, but the idea of eventually working for myself was a great motivator. Read the rest of her story, here.

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