Last year Pentagram partner Emily Oberman and her team, were hired to brand a new […]
branding , creative leadership , design thinking
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Marty Neumeier on the Transformative Branding Industry
You could call him the boss of brand thinking, with six notable books on the […]
creative leadership , design thinking , Entrepreneur , inspiration
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How to Build a Better Brand from Four Experts Who Know
Brand-building is key to any successful business. Design plays a critical role in the development […]
logo design , packaging
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Loyalty & the Rebranding Process: Celestial Seasonings
Celestial Seasonings has led the herbal tea brand category since its inception, 45 years ago. […]