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Sustainable Packaging Options
branding , design , packaging

Sustainable Packaging Options

by: adminPosted on: May 7, 2018July 13, 2020

So many eco-friendly packages are reminiscent of brown paper sacks—boring, colorless, no personality. The materials, […]

Designers Lead the Charge in the Retail Revolution
branding , packaging , paper , printing

Designers Lead the Charge in the Retail Revolution

by: adminPosted on: April 13, 2018July 13, 2020

Although we’ve seen many huge retailers downsize (like the Gap) and some close altogether (Toys […]

Illustrating an Ale Narrative
illustration , packaging , Uncategorized

Illustrating an Ale Narrative

by: adminPosted on: November 22, 2017July 13, 2020

With so many microbrews infiltrating the marketplace—and taking up valuable shelf space in retail outlets—having […]

Hippeas Branding
branding , packaging

Hippeas Branding

by: adminPosted on: September 19, 2017August 31, 2022

Organic snacks have become a hugely popular category in the food sector in recent years, […]

Jeff Kleinsmith on the New Wave of Music Design
illustration , inspiration , packaging , Posters

Jeff Kleinsmith on the New Wave of Music Design

by: adminPosted on: July 11, 2017August 31, 2022

In the last three decades we’ve witnessed the demise of cassette tapes, the rise and […]

Developing Successful Identities for a Mr. & Mrs.
branding , design , packaging

Developing Successful Identities for a Mr. & Mrs.

by: adminPosted on: July 3, 2017August 13, 2020

If you’re an identity designer, the most critical function in the beginning of the project […]

Tosh Hall: Stop Redesigning Brands Every Few Years!
branding , design thinking , packaging

Tosh Hall: Stop Redesigning Brands Every Few Years!

by: adminPosted on: June 16, 2017August 14, 2020

Tosh Hall has a problem with companies that try to redefine themselves every three years, […]

Wink. Thyme. Scentsational.
design , packaging

Wink. Thyme. Scentsational.

by: adminPosted on: April 25, 2016August 13, 2020

Thyme, which has been in business for 30 years, creates botanically-infused fragrances, soaps, lotions, and […]

logo design , packaging

Loyalty & the Rebranding Process: Celestial Seasonings

by: adminPosted on: November 11, 2015November 12, 2015

Celestial Seasonings has led the herbal tea brand category since its inception, 45 years ago. […]

design thinking , packaging

Command X: Design’s Ultimate Reality Show

by: adminPosted on: October 14, 2015

Each year Command X, AIGA’s reality show-style, live design competition pits seven young designers against one another […]

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