So many eco-friendly packages are reminiscent of brown paper sacks—boring, colorless, no personality. The materials, […]
branding , packaging , paper , printing
Posted on:
Designers Lead the Charge in the Retail Revolution
Although we’ve seen many huge retailers downsize (like the Gap) and some close altogether (Toys […]
illustration , packaging , Uncategorized
Posted on:
Illustrating an Ale Narrative
With so many microbrews infiltrating the marketplace—and taking up valuable shelf space in retail outlets—having […]
branding , packaging
Posted on:
Hippeas Branding
Organic snacks have become a hugely popular category in the food sector in recent years, […]
illustration , inspiration , packaging , Posters
Posted on:
Jeff Kleinsmith on the New Wave of Music Design
In the last three decades we’ve witnessed the demise of cassette tapes, the rise and […]
branding , design , packaging
Posted on:
Developing Successful Identities for a Mr. & Mrs.
If you’re an identity designer, the most critical function in the beginning of the project […]
branding , design thinking , packaging
Posted on:
Tosh Hall: Stop Redesigning Brands Every Few Years!
Tosh Hall has a problem with companies that try to redefine themselves every three years, […]
design , packaging
Posted on:
Wink. Thyme. Scentsational.
Thyme, which has been in business for 30 years, creates botanically-infused fragrances, soaps, lotions, and […]
logo design , packaging
Posted on:
Loyalty & the Rebranding Process: Celestial Seasonings
Celestial Seasonings has led the herbal tea brand category since its inception, 45 years ago. […]
design thinking , packaging
Posted on:
Command X: Design’s Ultimate Reality Show
Each year Command X, AIGA’s reality show-style, live design competition pits seven young designers against one another […]